Gritty in Pink to Hold Sexual Assault Awareness Fundraiser

Keegan (they/them) is a journalist/artist based in Los Angeles.

Gritty in Pink, a new platform made to empower women in music, will host a Gritty Rocks Live (GRL) Spring Fling Edition Instagram Live Fundraiser on April 6 at 8 p.m. for Sexual Assault Awareness Month to support survivors of sexual assault, one year after hosting its first-ever virtual livestream.

The event will feature a showcase of artists, including rising pop icon Chel, singer-songwriters Lorelei Marcell, Cait Devin, Cloe Wilder, and Jasmine Crowe, punk artist Suzi Moon, singer Meia, and pop/country singer Alyssa Ruffin, and will be hosted by Shiragirl.

Headliner Chel is known for her song “Nasty Woman,” an empowering anthem that addresses being an independent woman, despite the labels society often places on strong women. Suzi Moon, a featured artist and April’s Gritty Bandmate of the Month, has been part of the Gritty family since the beginning.

“For me, music is just one of the mediums I use to express myself. My songs have characters, fantasies, and exaggerated realities that I get to bring to life through music, art, fashion, and film,” Moon says.

The platform will host the livestream, coinciding with Sexual Assault Awareness Month, for nonprofit organization A Voice For The Innocent, dedicated to support those affected by rape and sexual abuse by offering a safe space to share experience and seek help.

Alyssa Ruffin will perform her new single “Collateral Damage” during the livestream, and says, “I am excited and terrified all at the same time, but it’s alarming how many others have been through a similar, if not the same trauma.”

Shira Yevin founded Gritty in Pink following a storied history of breaking down barriers and carving space for women. Yevin is the creator of the Vans Warped Tour Shiragirl Stage, which feature more than 300 female musicians, including Joan Jett and Paramore.

“Gritty in Pink continues that legacy of providing community and a stage for female voices in a male-dominated industry, having showcased 170+ artists with a collective IG following of over 2.6 million,” according to a statement.

Gritty in Pink also adds, “It recently came out that 97 percent of women have been victims of sexual harassment, so Gritty is honored to be using our platform to support these victims while also giving women in music a virtual space to share their gifts.”

Follow @grittyinpinklife and @shira_girl on Instagram, and visit the Gritty in Pink website to learn more. If you or someone you know needs support, call the National Sexual Assault Hotline at 1-800-656-4673.

Photo courtesy of Gritty in Pink.